Client Results
StrategyClient Results are achieved through designing experiences that create transformation on multiple levels - presence, processing, insight, commitment, and action - while focusing on solving customer problems rather than selling expertise. The approach emphasizes guiding clients to self-generated insights and verbal commitments, then rewarding action-taking regardless of outcomes to build ongoing relationships that naturally generate referrals through storytelling.
About Client Results
Client Results are achieved through designing experiences that create transformation on multiple levels - presence, processing, insight, commitment, and action - while focusing on solving customer problems rather than selling expertise. The approach emphasizes guiding clients to self-generated insights and verbal commitments, then rewarding action-taking regardless of outcomes to build ongoing relationships that naturally generate referrals through storytelling.
Real estate agents using his referral methods walk out of listing appointments with both signed contracts and referral commitments. His five-star coaching framework creates sessions where clients consistently report 'I got a lot of value' through structured transformation processes.
“People don't want to buy you, they want to buy solutions to their problems”
— Eben Paganon Teaching about the biggest mistake in information marketing
Perspective
“Praise clients for successful results and outcomes”
Always praise implementation and action-taking regardless of results, focusing on what clients can control
Evidence 26
Client success or failure stories are more engaging than boring technical content
'How this busy corporate executive launch their own business in a weekend' is far more attention-getting than 'how to fi
From: 3 Formulas To Make Your Teaching Videos Betterat 2:36Personal failure or success stories create powerful content that people want to learn from
Example: 'here's how my marriage ended up in divorce and how you can avoid this in your relationship' - tells the story
From: 3 Formulas To Make Your Teaching Videos Betterat 3:07Five-star coaching sessions must accomplish five specific things: presence, processing, insight, commitment, and action to create transformation on multiple levels
Pagan states that when done right, coaching clients leave saying 'I got a lot of value from that on a gut level, intuiti
From: 5 Steps To A Powerful Coaching & Leadership ConversationSelf-generated insights create more lasting change than being told what to do - guide clients to their own realizations
Pagan teaches 'there are two ways to get a person to do something or to change one is to tell them you need to do this t
From: 5 Steps To A Powerful Coaching & Leadership Conversationat 1:33Verbal commitments are crucial - guide clients to their action step then ask 'will you do it' and have them commit out loud
Pagan emphasizes 'you can ask them will you do it and have them make a commitment that they will do it and that commitme
From: 5 Steps To A Powerful Coaching & Leadership Conversationat 2:05Reward action-taking regardless of results - acknowledge implementation efforts rather than just successful outcomes
Pagan demonstrates this principle: 'if someone says that they implemented and they got a new client for $2,500 I say gre
From: 5 Steps To A Powerful Coaching & Leadership Conversationat 3:06Focus coaching praise on what clients can control - their implementation and action-taking rather than external results
Pagan explains the philosophy: 'in the world we we can't really control what other people do you know we can just contro
From: 5 Steps To A Powerful Coaching & Leadership Conversationat 3:06Focus on solving customer problems rather than selling your expertise - people don't want to buy you, they want to buy solutions to their problems
Eben identifies this as the single biggest mistake in information marketing, stating that trying to sell yourself and yo
From: HOW I BECAME DAVID DeANGELO THE PICK UP ARTIST - EBEN PAGAN | London Realat 25:48Set referral expectations upfront by explaining your business model focuses on service improvement rather than customer acquisition
Strategy originated from Australian dentist Patty Lund, taught by Joe Stumpf at By Referral Only to real estate agents w
From: How To Get Your Customers To Give You Referralsat 1:05Make the referral deal before providing service by explaining you invest in service quality instead of advertising, then ask for referrals in exchange
Real estate agents using this method walk out of listing appointments with both contracts and referrals in the same meet
From: How To Get Your Customers To Give You Referralsat 1:35Questions Answered
How should coaches respond to client results and implementation?
Always praise the implementation and action-taking, regardless of results. Say 'great job implementing' whether they got great results or no results, because you can only control what you do, not external outcomes.
From: 5 Steps To A Powerful Coaching & Leadership Conversation
How do you take responsibility for client results without doing the work for them
Take silent, personal responsibility for helping clients move from their pain or problem to their desired outcome. Don't tell clients you're responsible for their results, as this removes their accountability. Instead, internally commit to doing everything you can to ensure they succeed.
From: One Simple Concept For A Successful Coaching Program
What's the difference between teaching knowledge and getting client results
Teaching knowledge focuses on information delivery, while getting client results focuses on actual transformation from their current pain or problem to their desired outcome. The responsibility shift from knowledge to results creates a domino effect that improves your overall teaching effectiveness.
From: One Simple Concept For A Successful Coaching Program
Evidence
Real estate agents using his referral methods walk out of listing appointments with both signed contracts and referral commitments. His five-star coaching framework creates sessions where clients consistently report 'I got a lot of value' through structured transformation processes.
Related Concepts
Quotes
“this is an individual game”
— Eben Pagan
Source Content 11
How to Hire Superstars | Tony Robbins \u0026 Eben Pagan
The Danger Of Being A Successful Entrepreneur
One Simple Concept For A Successful Coaching Program
HOW I BECAME DAVID DeANGELO THE PICK UP ARTIST - EBEN PAGAN | London Real
Marketing Your Products So People Buy with Eben Pagan
3 Formulas To Make Your Teaching Videos Better
How To Get Your Customers To Give You Referrals
Maximizing Lifetime Value Customer
The Difference Between Sharing and Selling YOUR STORY
Why Giving Away Your BEST IDEAS Attracts More Clients
5 Steps To A Powerful Coaching & Leadership Conversation