“The biggest opportunities for online products, distribution, and marketing have yet to be created and discovered. The internet has created a Cambrian explosion of new business models with entirely new types of products, marketing methods, and distribution channels being invented.”
About Online Business
Online business represents a completely new form of business enabled by the internet's revolutionary impact on information distribution, allowing entrepreneurs to create professional content for almost nothing and distribute it at unprecedented speed and low cost. This new paradigm enables solo CEOs to build multi-million dollar enterprises by capitalizing on current trends and solving urgent problems for businesses that need to move online.
Eben Pagan has personally sold over $100 million in products and services through his online businesses, starting with a single e-book and growing it into multiple successful ventures, demonstrating the viability of his online business approach.
Misconception
“Job security provides safety while entrepreneurship is risky”
The job economy is crumbling like a dinosaur while entrepreneurs become more secure through 'Entrepreneurial Restructuring' - it's never been trickier to be an employee but never been a better time to be an entrepreneur
What clients say3
“I came to the internet searching for a way to build a small”
I came to the internet searching for a way to build a small business. […] I believe this is the one guy on the internet that has brought integrity back into internet marketing and building an online business.
Val Taylor
““I consider Eben one of my earliest marketing mentors and”
“I consider Eben one of my earliest marketing mentors and I’ve learned so much from him. I’ll never forget how much he’s taught me about growing an online business and I’m forever grateful.
Marie Forleo
“I consider Eben one of my earliest marketing mentors and”
I consider Eben one of my earliest marketing mentors and I’ve learned so much from him. I’ll never forget how much he’s taught me about growing an online business and I’m forever grateful.
Marie Forleo
Relevant Clips63
- How-To
How to Validate Your Virtual Business Idea Before Investing Money -- A systematic approach to test market demand using free and low-cost online tools before making major investments in product development, marketing, or team building.
- How-To
How to Build a Digital Product Empire Using Eben Pagan's Model -- A systematic approach to building multiple seven-figure online businesses starting from a single digital product
- How-To
How to Build a Virtual Business as an Introvert -- Eben Pagan's approach to building a multi-million dollar business while honoring his introverted nature
- How-To
How to build a virtual business from scratch -- Eben's step-by-step process for creating a scalable digital business without physical infrastructure
- How-To
How to Build a Successful Virtual Business -- Eben Pagan's framework for building virtual businesses based on his $100+ million experience
- How-To
How to Create a Virtual Business Productivity System -- A complete system for maintaining focus and productivity while working from home
- How-To
How to Build a Virtual Business Team -- Step-by-step process for building a remote team that scales without an office
- Teaching▶ 4:32
The Biggest Online Business Opportunities Haven't Been Invented Yet
The biggest opportunities for online products, distribution, and marketing have yet to be created and discovered. The internet has created a Cambrian explosion of new business models with entirely new types of products, marketing methods, and distribution channels being invented.
- Teaching▶ 6:55
High-Value Problem Coaching Charges 100 to 200 Per Session
Personal coaching, especially problem-oriented coaching around health, weight loss, relationships, dating, and debt, represents huge opportunities charging $100-200+ per session because having someone hold your hand through problems creates significant value
- Teaching
Virtual Coach Integrates Digital Marketing With Coaching Certification
Virtual Coach's key differentiator from other coaching certifications is its deep integration of digital marketing and online business building, taught by a master marketer who has generated over $100 million online
- Teaching▶ 10:02
Internet Enables Scalable High-Ticket Digital Delivery
The internet enables scalable digital delivery where you can charge whatever your training is worth - $1,000-$3,000+ for business education that generates hundreds of thousands in revenue
- Teaching▶ 8:23
Virtual Business Loses Communication Bandwidth Without Compensation
Communication bandwidth loss is a major virtual business challenge, requiring conscious compensation strategies since facial expressions, voice tone nuances, and hesitations are lost
Show 51 more
- Teaching▶ 10:47
First Time in History — Run an Entire Business From Home Alone
Individual entrepreneurs can now start and run entire businesses from home using available tools, representing the first time in human history this level of independence is possible
- Teaching
Hidden Complexities in Information Marketing Invisible Until You Start
Information marketing and coaching contain hidden complexities that are invisible until you start doing the work, similar to details in microbiology that require direct observation
- Teaching▶ 3:04
Knowledge Economy — Work Done With Mind and Relationships
The digital knowledge economy is about work you do with your mind and relationships, not manual labor, where you can't tell a knowledge worker to show up Monday with a good idea
- Teaching
Virtual CEO Businesses Scale Through Automated Systems
Virtual businesses represent a completely new form of business where CEOs can build online companies that grow through automated systems without requiring more time investment
- Teaching
Internet Revolutionized Content Creation and Distribution Costs
The internet has revolutionized information distribution, allowing you to create professional content for almost nothing and distribute it at unprecedented speed and low cost
- Teaching▶ 5:32
Virtual Business Home Infrastructure Cost Advantage
Virtual businesses eliminate double rent costs by leveraging existing home infrastructure like internet, computers, and phones instead of paying for separate office space
- Teaching▶ 3:08
Training Family to Respect Home Work Boundaries
Virtual business owners must actively train friends and family to respect work boundaries, as they don't naturally understand the importance of focused work time at home
- Teaching▶ 7:40
Billionaire Built Empire Taking Fortune 500 Complaint Calls
A billionaire built his empire by taking customer complaint calls for Fortune 500 companies because complaints are the biggest hassle businesses want to outsource
- Teaching▶ 9:36
Information Products as the Fastest Niche to Monetize
Information products are the best niche for making money fast because you can identify problems, create solutions quickly, and sell globally for very little money
- Teaching
Amazon Affiliate Program Leverages Trust With 80 Million Customers
Amazon's affiliate program leverages existing trust and infrastructure, with over 80 million customers providing built-in credibility and conversion optimization
- Teaching▶ 9:43
Digital Training Records Once Delivers to Many
Information products and digital training create ideal money-making systems because you record once but deliver to many people without being physically present
- Teaching
Virtual Teams Provide Objective Performance Visibility
Virtual businesses can actually provide better visibility into employee performance through objective tracking systems rather than physical presence monitoring
- Teaching▶ 11:50
Build Your Own Miniature University on Your Topic
You can design your own miniature university on your topic and teach from the comfort of your computer, with no limits except your own action and success.
- Teaching▶ 12:37
Affiliate Marketing — Automated Tracking and Testing Without Creation Risk
Affiliate marketing provides automated tracking and lets you test multiple products without creation risk - many successful entrepreneurs started this way
- Teaching▶ 6:55
Information Products Can Be Made from Anywhere
Information products offer unprecedented freedom and flexibility since they can be created, marketed, and delivered from anywhere with basic technology
- Teaching
Self-Direction Skills for Virtual Business Owners
Virtual business owners must develop strong self-direction and management skills since the accountability structures of traditional offices don't exist
- Teaching▶ 11:23
Freelancing Provides Income But Less Leverage Than Products
Virtual services and freelancing through platforms like Elance.com provide immediate income opportunities, though they're less leveraged than products
- Teaching
Affiliate Programs Let You Enter Markets Without Creating a Product
Affiliate programs provide immediate market entry without product creation, allowing entrepreneurs to start selling and earning commissions instantly
- Teaching
Virtual Businesses Scale to Massive Revenue Without Traditional Infrastructure
Virtual businesses can scale to massive revenue without traditional office infrastructure, enabling higher profit margins and operational flexibility
- Teaching
Understanding the Nature of Opportunity Is Core to Entrepreneurship
Virtual businesses provide complete environmental control, allowing entrepreneurs to optimize their workspace for maximum productivity and comfort
- Teaching▶ 8:22
Technology Gives Individuals the Power of Mass Infrastructure
Technology gives anyone with a computer the power of invention, business, marketing and selling that previously required massive infrastructure
- Teaching▶ 5:34
Your Biggest Online Business Opportunities Have Not Been Created Yet
Your biggest opportunities for online products, distribution, and marketing have yet to be created and discovered in the virtual business world
- Teaching▶ 18:24
Amazon Affiliate Trust as Sales Leverage
Amazon's affiliate program leverages universal trust and reliability - everyone knows and trusts Amazon to complete sales and pay commissions
- Teaching▶ 10:19
The Computer as Both Tool and Distraction in Virtual Work
The computer is both our key tool and key distraction in virtual business, requiring conscious separation between work and entertainment use
- Teaching
Virtual Businesses Scale From Single Product to Multi-Million Dollar
Virtual businesses can scale from a single digital product to multi-million dollar enterprises with the right systems and strategies
- Teaching
Virtual Businesses Can Reach Seven Figures Without a Physical Office
Virtual businesses can be built to the million-dollar level without any physical office, enabling complete location independence
- Teaching▶ 5:10
Why Successful Business Strategies Are Often Counterintuitive
Virtual businesses offer unprecedented flexibility to shape business operations around personal life preferences and schedules
- Teaching▶ 8:38
Narrow Niche Power in Virtual Business Models
Virtual business models allow you to narrow your niche dramatically, making it far more powerful than traditional businesses
- Teaching
Virtual Business Models Enable Complete Location Freedom
Virtual business models allow for complete location freedom and lifestyle design without traditional office infrastructure
- Teaching
Digital Products Create True Location and Time Freedom
Digital products can generate passive income while you focus on other activities, creating true location and time freedom
- Teaching▶ 6:29
Personal Coaching in Mega-Niches: Scalable Opportunities
Personal coaching in mega-niches like health, weight loss, relationships, and debt represents huge scalable opportunities
- Teaching▶ 6:31
Technology Makes Knowledge a Time-Sensitive Commodity
Technology puts cutting-edge knowledge into anyone's hands with a computer, making information a time-sensitive commodity
- Teaching
Information Products Generate Sales 24/7 Through Online Automation
Information products can generate sales 24/7 automatically through online systems, creating true passive income streams
- Teaching
Online Business Coaches Must Have Built Their Own Success
Online business coaching should be delivered by entrepreneurs who have first achieved success in their own businesses
- Teaching
Global Scaling by Targeting Personality-Specific Niches
Virtual businesses can scale globally by targeting personality-specific niches rather than geographic limitations
- Teaching
Mobile Repair Services Win by Bringing Solutions to the Customer
Mobile repair services create massive value by bringing solutions to customers instead of requiring shop visits
- Teaching▶ 3:08
Follow-Up Systems Are Nearly Free on the Internet
The internet makes follow-up systems virtually free to implement, requiring only time and energy investment
- Teaching
A PDF Ebook With Bonuses Can Be a Profitable Digital Product
A simple PDF ebook with bonuses can be a profitable digital product without requiring print publication
- Teaching
Virtual Businesses Scale to Massive Revenue Without Office Space
Virtual businesses require no office space and can scale to massive revenue with minimal overhead costs
- Teaching▶ 1:41
Use Affiliate Marketing to Test Niches Before Building Your Own Product
Use affiliate marketing to test niches and learn marketing without creating your own products first
- Teaching
Virtual Teams and Distributed Business for Maximum Scalability
Build virtual businesses with distributed teams to maximize scalability and minimize overhead costs
- Teaching
Internet Businesses Can Test Prices at Lower Cost
Internet businesses can test prices more easily than offline businesses due to lower testing costs
- Teaching▶ 7:13
Aggregator Model Value Creation at Scale
Quote aggregation websites create billions in value by organizing data from multiple providers
- Teaching▶ 7:11
Virtual Businesses Can Scale Past 70 Employees Without Office Space
Virtual businesses can scale to over 70 full-time employees without any physical office space
- Teaching▶ 27:28
Affiliate Marketing — Business Skills Without Upfront Cost
Start with affiliate marketing to learn business skills without inventory or upfront costs
- Teaching
Master Sales and Marketing Fundamentals Before Scaling Virtual
Master sales and marketing fundamentals before scaling any virtual business venture
- Teaching
Virtual Business Models Provide Freedom and Scalability
Virtual business models with remote teams provide ultimate freedom and scalability
- Answer
Virtual Business Challenges and Communication Gaps
Eben started with just a cheap computer and internet connection, demonstrating that minimal equipment is needed to begin a successful virtual business.
- Answer
Eben Pagan Focuses on Seed Rounds in Internet and Enterprise Software
Eben Pagan focuses on seed round investments in Internet and Enterprise Software companies.
- Quotable
What's Included in the Virtual CEO Program
Today we're seeing a completely new FORM of business, where you as the CEO can build an online business that, with the right automated systems, can grow without you having to spend more time.
- Quotable▶ 11:02
Shaping Your Business Around Your Life
We need to train the people that we care about to support us in our virtual business.