Major companies are recognizing that customers want more free information and training, as evidenced by Apple's in-store free education strategy

Major companies are recognizing that customers want more free information and training, as evidenced by Apple's in-store free education strategy. Apple stores have chairs and screens set up for free classes on using phones, iPods, and computers, which directly increases product sales.

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Major companies are recognizing that customers want more free information and training, as evidenced by Apple's in-store free education strategy. Apple stores have chairs and screens set up for free classes on using phones, iPods, and computers, which directly increases product sales.

Relevant Clips1

  • Teaching5:36

    Apple's Free In-Store Education as a Marketing Model

    Major companies are recognizing that customers want more free information and training, as evidenced by Apple's in-store free education strategy