Better-than-risk-free guarantees include offering full refund plus $100 cash for wasted time, which Eben has used at live seminars
Eben shares his actual guarantee: 'if you're not convinced this program is worth 10 times the investment, I'll give you a full refund plus $100 cash' and keeps $100 bills on him to honor it immediately when someone requests it
1Taught in programs0Clip evidence5Related concepts