Eben PaganDiscovery Hub

You have only 9-12 words in your subtitle to convince someone to buy your book on Amazon

On Amazon, a book title is typically 2-3 words and the subtitle is your real sales real estate — with only 9-12 words to communicate enough value that someone clicks to buy. Every word must do maximum persuasive work.

0Taught in programs1Clip evidence0Related concepts
On Amazon, a book title is typically 2-3 words and the subtitle is your real sales real estate — with only 9-12 words to communicate enough value that someone clicks to buy. Every word must do maximum persuasive work.

Relevant Clips1

  • Teaching27:07

    9–12 Words in Your Subtitle to Convert on Amazon

    You have only 9-12 words in your subtitle after your 2-3 word title to convince someone to buy your book on Amazon.

    → Canonical teaching